Bata Perú
Bata is a global company with activities on all five continents controlled by four Regional Business Units.
Specializing in footwear and leather accessories, Bata Peru carries out various marketing campaigns according to the calendar of activities established by the headquarters. As an in-house graphic designer, my job is to develop visual pieces for different platforms that are exhibited in Peru and other South American countries.
01
CAMPAIGN-
BACK TO SCHOOL 2019
As part of the annual "Back to school 2019" campaign, the logo campaign "A Mi Manera" (My Own Way) was developed, as well as different visual pieces for print media (catalog, promotional brochures, etc.), digital media (videos, content for social networks), and indoor / outdoor media.
02
CAMPAIGN-
ZAPATILLAS NOW
Two campaigns for the sneaker season were developed, "Zapatillas Now" and "Me Gusta Elegir Zapatillas", both campaigns were advertised on various digital platforms, external panels, and shopping centers, and in printed advertising material.
03
CAMPAIGN-
MOTHER'S DAY
During the Mother's Day advertising campaign, various graphic pieces were developed for digital, print, and outdoor platforms. Reels for commercials in external advertising, panels in shopping centers, advertising flyers, digital content for social networks, etc.
